Blog
Deep Blue
Blau ist sachlich, blau ist intellektuell, blau ist kalt. Stimmt. Weil blaue Uhren aber gefragt sind, haben wir nach einem sinnlichen Blau gesucht, das, wie…
Watches
Blog
MDM is in New York now
Very big business has not seldom originated in garages. Great innovations have often originated in New York. The city that is said to make it…
Blog
25 Years Jubilee
On second july 2022 we will celebrate the 25th anniversary of our family business. Where? Of course, where we conceive and create our watches. In…
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Crimer becomes Timer
In 2018, Crimer won the Swiss Music Award for best talent. With "Leave me Baby" and "Fake Nails" he was an ambassador for 80s pop…
Blog
Victory: Dakar Classic Rally 2022
Our story about the Dakar Classic 2022 starts with a dream of Mario and Sladi, becomes a huge project of Mr. Jacober and Mr. Miljic…
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Exotic is what we do best
The Rally Dakar will again be held in Saudi Arabia and for the second time, there will be a Dakar Classic. Here cars are allowed…
Blog
The Royal Dreifuss
When you get right down to it, the Tenenbaums, from the film The Royal Tenenbaums, and the Dreifuss don't have too much in common. The…
Blog
Stephan & Maurice (Episode 4)
The M-Team is the A-Team of the watch industry Our watches are made by Zurich. And Stephan Lichtsteiner is now helping Zurich make our watches.…
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From footballer to watchmaker
When Stephan Lichtsteiner started his football career at FC Adligenswil in 1991 at the age of seven, he had to start small, like every football-loving…
Blog
We open our vaults
That our watches are made by Zurich is not an empty advertising slogan. It is breathed reality. The city shapes us with its Swissness, its…
Blog
Die Watchbros in their new Pop-Up
For weeks the 67 Series II Landrover has been circling Zurich. It is something between a branded taxi, mobile pop-up store, and a local attraction…
Blog
With the Land Rover from 1967
You open the door like a barn door, the seat could be that of a tractor, bare metal everywhere, no alters, nothing flashes. Now in…
Blog
The Name Maurice de Mauriac
Sitting in the sun in Zurich, Daniel Dreifuss breathes in the scent of the city, listens to its rhythm, sees the colours of the light…
Blog
The watchbros travel
The watchbros Massimo and Leonard Dreifuss wanted to go on vacation - but without going viral. So they went home on vacation. Not to the…
Blog
Mauriacs
When the Dreifuss become Mauriacs and visit Mauriac, it is a journey into the DNA of the brand Maurice de Mauriac. Then we invite ourselves…
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Watch Magic
If a magician in Zurich wants to see Swiss watches, he goes to the studio of the watch magicians - he comes to us. We…
Blog
Maurice talks to...
There are great stories for and about watches. But most of the time they stay at a distance. You can see them, you read about…
Blog
The Power of saying "No"
Every grip on the oar becomes torture, every pull on the oar becomes a superhuman effort. Dominic Schaub has had this feeling for nine long…
Blog
Beautiful Seasons
Pictures with happy customers and our watches from all over the world are a mirror of the 4 seasons. There is always someone who has…
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The Stan ’n‘ Dan’ Project
D aniel Dreifuss (aka Dan) is an avid lover of tennis and a fan of Adidas ever since his favourite movie, ‘The Royal Tenenbaums’, came out. After…
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Hoi Buenos Aires! Hola Zurich!
Our Ambassador Paco Savio lives in Buenos Aires and loves Zurich and us. What does a man do? He brings Zurich to Buenos Aires. Our…
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Baselworld 18
Maurice de Mauriac geht von Zürich zur Baselworld Vom 23. bis zum 26. März verbringen unsere Uhren ihre Zeit auf der Baselworld. Sie warten auf…
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Stan Smith Signature Watch
The Maurice de Mauriac Stan Smith Signature watch is an ode to a pastime the Zurich-based brand enjoys (well, at least one of them). For…
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How to collect fishnets with watches
Whoever does business worldwide, no matter the size has a worldwide responsibility. That sounds big, somehow too big, but it corresponds to our values. What…
Blog
This watch goes deep!
Today, when something becomes intense, emotional, when it dives into detail when something touches you profoundly, then it is deep. The new watch "L2 Red…
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Interview with Stan Smith
Ariel Adams (AA): Today the practice of associating a popular athlete with an athletic product is so common it is almost expected. What was that…
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Erzähl mir nichts vom Pferd. Doch!
Alles was selten ist, ist wertvoll. Nicht immer zu Recht. Bei Shell Cordovan Leder passt das aber zusammen. Bei jeder Pferdehaut gibt es zwei elliptische…
Blog
Stephan & Maurice (Episode 5)
Mechanics among themselvesIt's not uncommon for us to bring watches to our customers' homes. In this case, the road led us to Motorworld in "The…
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Fabulous Flitzer Club
Why are car lovers so keen on mechanical watches? Quite easily to answer. If you compare the performance of a watch movement with that of…
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Lucky Number 13
One of my Maurice de Mauriac timepieces inspired one of the most surprising birthday gifts I ever had. A couple of friends noticed my Chrono…
Blog
72hours from Le Mans
Everybody's got 24 hours of Le Mans. This year we had 72 hours of Le Mans. The next generation Dreifuss was at the circuit and…
Blog
Bronze-Uhren leben
Das Farbenspiel der Patina macht Bronze als Metall für Maurice de Mauriac Uhren so extrem attraktiv. Bronze-Uhren nehmen intensiv am Leben Ihres Trägers teil und bekennen dazu Farbe. Sie changieren zwischen Gold, Braun, Schwarz und Grünblau. Ändert sich das Leben, ändert sich die Farbe.
